
Clay – Unleash the power of AI
Clay is a data enrichment and sales automation platform that leverages AI models for tasks like content generation, web research, and workflow automation, helping B2B teams streamline prospecting, enrich contact and company data, and build advanced, repeatable workflows without code.

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Comparing 4 AI tools.
| Feature | ||||
|---|---|---|---|---|
Upvotes | 16 | 240 | 242 | 199 |
Avg. Rating | 5.0 | 4.0 | 5.0 | 4.0 |
Slogan | Unleash the power of AI | Enterprise-grade AI for the entire machine learning lifecycle | Democratizing good machine learning, one commit at a time. | Your all-in-one AI writing and paraphrasing assistant |
Category | ||||
Pricing Model | Freemium Enterprise | Freemium Enterprise Contact for Pricing | Freemium Pay-per-Use Enterprise | Freemium Enterprise |
Pricing Details | Clay offers a Free plan (limited credits/features), Starter ($149/mo), Explorer ($349/mo), Pro ($800/mo, billed annually), and an Enterprise plan with custom pricing. All paid plans are subscription-based with annual and monthly options, and there is a Free plan with basic limits. | Azure Machine Learning offers a free trial ($200 credit/30 days), then paid subscriptions using tiered pricing (Basic, Standard, Premium), charged by selected resources (compute, storage, networking); Enterprise and custom 'Contact for Pricing' options are available for large-scale or custom needs. | Free Hub plan; Pro account at $9/month (billed yearly); Team plan at $20/user/month; Enterprise plan (custom, typically from $50/user/month); hardware and inference pay-as-you-go (e.g. GPU from $0.60/hour); no free trial. | Free plan with limited features. Premium subscription: $19.95/month, $13.33/month (3-month, billed $39.95), or $8.33/month (annual, billed $99.95). Teams/Enterprise plans: require minimum 5 users, billed annually, starting at $89.95 per seat per year; volume discounts available. No pay-per-use or one-time purchase available. |
Platforms | ||||
Target Audience | Scientists, Content Creators, Marketing Professionals, Business Executives, Entrepreneurs, Educators, Students | AI Enthusiasts, Software Developers, Scientists, Product Managers, Business Executives, Educators, Students, Healthcare Providers, Financial Experts | AI Enthusiasts, Software Developers, Scientists, Content Creators, Educators, Students, Business Executives, Entrepreneurs | Content Creators, Educators, Students, Marketing Professionals, Entrepreneurs |
Website |
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Make the Most of Clay
Use this page as a starting point to evaluate Clay alongside similar options. Our directory focuses on practical details that matter for adoption—capabilities, pricing signals, integrations, and real audiences—so you can shortlist with confidence and move from exploration to evaluation faster.
For a structured head‑to‑head, try the comparison view: Compare AI tools. To stay current with launches, model updates, and research breakthroughs, visit AI News. New to the space? Sharpen your understanding with AI Fundamentals.
Before adopting any tool, model your total cost at expected usage, verify integration coverage and API quality, and review privacy, security, and compliance. A short pilot on a real workflow will reveal reliability and fit quickly. Bookmark this site to track updates to Clay and the broader ecosystem over time.
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How Clay Works
Clay helps content creators generate ideas, refine messaging, and engage audiences. Chat-based interfaces make AI assistance feel natural and accessible. Latest release shipped on August 5, 2025, showing a fast-moving roadmap.
Key Features & Capabilities
Context-aware conversations
Clay remembers previous conversations to provide consistent, context-aware responses. Currently optimized for Web App.
Automation-ready endpoints
Official API docs and clear auth flows—ideal for custom automations.
Tooling for engineering teams
SDKs (e.g., Python and JavaScript/TypeScript) help dev teams launch prototypes quickly.
Common Use Cases
ScientistsScale content production
Clay helps Scientists finalize drafts and publish campaigns without waiting for more resources.
Pricing & Plans
Clay offers a Free plan (limited credits/features), Starter ($149/mo), Explorer ($349/mo), Pro ($800/mo, billed annually), and an Enterprise plan with custom pricing. All paid plans are subscription-based with annual and monthly options, and there is a Free plan with basic limits.
Usage Model: API Calls, Pay-as-You-Go — ensuring you only pay for what you actually use.
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