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Instantly AI Full Tutorial | Best Cold Email Software
Instantly is an AI-powered sales engagement platform offering cold email automation, B2B lead finding, multichannel outreach, built-in and integrated CRM, website visitor identification (US only), analytics, and inbox management to help businesses scale and personalize their lead generation and sale
"Find leads. Scale outreach. Win more deals with AI."
Typical plan: $37.9 / month

Instantly AI Full Tutorial | Best Cold Email Software
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Comparing 4 AI tools.
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Upvotes | 26 | 147 | 157 | 140 |
Avg. Rating | 4.0 | 4.5 | 4.3 | 4.0 |
Slogan | Find leads. Scale outreach. Win more deals with AI. | Grow better | Unlock limitless creativity with AI | Generate and personalize marketing emails instantly with AI-powered precision. |
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Pricing Model | Subscription Enterprise Contact for Pricing | Freemium Enterprise | Subscription Enterprise Contact for Pricing | Freemium Enterprise |
Monthly Pricing (USD) | $37 – $358 / month Min$37 / month Mid$37.90 / month Max$358 / month | N/A | N/A | N/A |
Pricing Details | No free plan; 'Sending & Warmup' plans at $37/month (Growth), $97/month (Hypergrowth), $358/month (Light Speed). 'Leads' plans at $37.9/month (Growth Leads), $77.6/month (Supersonic Leads), $169.3/month (Hyperleads), Enterprise tier is 'Contact for Pricing'. Prices in USD. | HubSpot offers a free tier (Free CRM and limited Free Hubs), core plans on a seat-based subscription model. Starter plans begin at $9-$20/month per seat depending on the Hub as of mid-2025. Professional and Enterprise plans have higher base prices (e.g., Sales Hub Professional $90-100/month/seat, Enterprise $150/month/seat) and require annual commitments and onboarding fees for upper tiers. Pricing is modular by Hub (Sales, Marketing, Service, Content, Operations, Commerce), with distinct add-on, core, and sales seat charges; major 2024/2025 changes emphasize seat-based and modular options. Some bundles exist, such as a Starter Platform plan including multiple Hubs at a low entry cost. Pricing details may vary by region and bundle choice. | Three plans: Standard ($99/month or $89/month with annual billing), Premium ($499/month or $449/month with annual billing), and Enterprise (custom pricing/contact for details). All plans offer a 7-day free trial. | Free plan available with limited features. Starter starts at $20/month for 1,000 contacts. Professional starts at $890/month for 2,000 contacts. Enterprise starts at around $3,200/month for 10,000 contacts. Pricing varies by location and number of contacts. Recent changes include higher Professional pricing ($890/month, up from previous $800) and Enterprise from $3,200/month. All plans include the free CRM. Additional fees and onboarding may apply. |
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Target Audience | Marketing Professionals, Business Executives, Entrepreneurs, Product Managers | Marketing Professionals, Business Executives, Entrepreneurs, Customer Service, Product Managers | Content Creators, Entrepreneurs, Educators, Students, Business Executives, Customer Service, Marketing Professionals | Marketing Professionals, Content Creators, Business Executives, Entrepreneurs, Product Managers |
Website |
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Use this page as a starting point to evaluate Instantly alongside similar options. Our directory focuses on practical details that matter for adoption—capabilities, pricing signals, integrations, and real audiences—so you can shortlist with confidence and move from exploration to evaluation faster.
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Pay-as-you-go pricing means Instantly costs scale with your actual usage. No wasted spend on unused seats or features you don't need yet. Integrations with Google Analytics keep work connected.
Multi-platform support ensures everyone can use Instantly regardless of their device preference. Available across Web App, API, and Mobile App for consistent adoption.
Official API docs and clear auth flows—ideal for custom automations. Automation handles the repetitive work so teams can focus on strategy.
Developers get client libraries that smooth integration work.
Instantly coordinates processes across teams so automation handles repetitive tasks. Automation handles the repetitive work so teams can focus on strategy.
Instantly consolidates data to expose actionable insights quickly. Analytics and reporting surface the metrics needed to act quickly.
Launch reviews and retrospectives stay organized in one place. Analytics and reporting surface the metrics needed to act quickly.
Performance reporting feeds back into ideation so the next campaign launches with confidence. Instantly gives marketing teams a single view of campaigns, messaging, and performance.
Workflows trigger automatically so stakeholders focus on higher-value work. Automation handles the repetitive work so teams can focus on strategy.
No free plan; 'Sending & Warmup' plans at $37/month (Growth), $97/month (Hypergrowth), $358/month (Light Speed). 'Leads' plans at $37.9/month (Growth Leads), $77.6/month (Supersonic Leads), $169.3/month (Hyperleads), Enterprise tier is 'Contact for Pricing'. Prices in USD.
Usage Model: API Calls, Pay-as-You-Go — ensuring you only pay for what you actually use.
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