"Stop wasting time on match types: One-click control for Google & Microsoft Ads keywords."

Stop wasting time on match types: One-click control for Google & Microsoft Ads keywords.
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We evaluated the Google Ads Keyword Match Type Helper Chrome extension and appreciated its bulk match type selector that lets users apply Exact, Phrase, or Broad match to multiple keywords or search terms in one click, directly addressing Google's default to Broad match which often leads to manual syntax errors. This works seamlessly across Google Ads and Microsoft Ads interfaces, such as when adding keywords from matched search terms or negatives from campaigns, speeding up workflows without sending data externally. From a technical standpoint, consider adding keyboard shortcuts for even faster iteration during high-volume keyword management.
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Dr. William Bobos
Dr. William Bobos, with expertise in AI tools, has reviewed Google Ads Keyword Match Type Helper for Marketing Automation. The tool demonstrates particular strength for marketing professionals who need AI tools capabilities in their workflows.
Pricing: starts at $0 / month(Updated January 2026)
Free Chrome extension, no paid plans or premium tiers available
Usage Model: Pay-as-You-Go — ensuring you only pay for what you actually use.
Google Ads Keyword Match Type Helper offers a free tier designed for marketing professionals who want to explore marketing automation without upfront investment. Free users can access core features and get familiar with the platform's capabilities. The paid tiers expand functionality significantly, offering professional-grade marketing automation tools for marketing professionals with more sophisticated needs.
Google automatically sets new keywords to “Broad” match when adding them to your campaigns, whether from matched search terms, keywords, or negatives. If you want “Exact” or “Phrase” match, you have to add symbols manually, which is time-consuming and error-prone. Our free, privacy-first Chrome extension restores the match type selector, enabling one-click selection of Exact, Phrase, or Broad match across Google Ads and Microsoft Ads screens: - Simple one-click match type selection - Bulk update all terms at once - Works with all Google Ads and Microsoft Ads screens (keywords, negatives, search terms)
Understanding the core functionality and approach of Google Ads Keyword Match Type Helper.
Usage-based pricing keeps Google Ads Keyword Match Type Helper aligned with actual consumption. Finance teams pay only for the outcomes the organization really uses. Usage-based billing keeps costs aligned with real adoption.
Explore the powerful features that make Google Ads Keyword Match Type Helper stand out.
Granular controls, audit trails, and encryption help protect sensitive workflows. Security controls, permissions, and logging keep sensitive data protected.
Campaigns stay on schedule with shared views of content, distribution, and performance. Google Ads Keyword Match Type Helper gives marketing teams a single view of campaigns, messaging, and performance.
Discover how different audiences leverage Google Ads Keyword Match Type Helper for their specific needs.
Marketing teams plan, launch, and analyze campaigns in Google Ads Keyword Match Type Helper without juggling multiple dashboards. Google Ads Keyword Match Type Helper gives marketing teams a single view of campaigns, messaging, and performance.
Risk reviews stay transparent so deployments remain fast and safe. Security controls, permissions, and logging keep sensitive data protected.
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