Firework is a video commerce platform that enables brands to create and embed immersive, shoppable video experiences across websites, emails, mobile apps, and packaging, driving engagement and conversion through interactive video storytelling.
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Upvotes | 2 | 250 | 77 | 130 |
Avg. Rating | N/A | 4.0 | 5.0 | 5.0 |
Slogan | Redefine Commerce | Create your way with Adobe Firefly—AI for every creative vision. | Marketing for everyone | AI Video Generation Made Easy |
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Pricing Model | Subscription Enterprise Contact for Pricing | Subscription Enterprise Contact for Pricing | Freemium Pay-per-Use Enterprise | Freemium Enterprise Contact for Pricing |
Monthly Pricing (USD) | $39 – $259 / month Min$39 / month Mid— Max$259 / month | N/A | N/A | N/A |
Pricing Details | Starter $39/month (up to 10,000 video views), Growth $259/month (up to 50,000 video views), Pro and Enterprise: Contact for Pricing (custom plans, typically for high volumes or advanced integrations) | Adobe Firefly plans have been restructured as of June-July 2025. Standard, Pro, and Premium (with differing generative credits/features) are available as subscription plans for individuals and teams; enterprise plans now center on 'Edition 4' with advanced AI features and require contacting Adobe for custom pricing. Some user feedback and listings show historical pricing starting as low as $5/month, but official channels now emphasize multi-tiered subscriptions, rebranding, and increased generative credits. All available plans and new price points align more closely with Adobe's Creative Cloud Pro/Pro Plus model. Schnupperpreise for Q1 2025 have evolved; no evidence of public $199.99/mo Premium tier for teams as of August 2025. | Free tier (up to 500 contacts), Essentials from $13/month, Standard from $20/month, Premium from $350/month, Pay-as-you-go available for infrequent usage. Prices scale with contact volume. | HeyGen offers a Free plan (3 videos/month up to 3 minutes each), a Creator plan ($29/month or $24/month billed annually, unlimited videos up to 30 min each), a Team plan ($39/month per seat for teams), and Enterprise options (custom pricing/contact sales). Additional API plans exist ($99/month and up). There are no pay-per-use or one-time purchase options. |
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Target Audience | Content Creators, Marketing Professionals, Entrepreneurs, Business Executives, Product Managers | Content Creators, Graphic Designers, Marketing Professionals, Product Managers, Business Executives, Entrepreneurs, Educators, Students | Marketing Professionals, Business Executives, Entrepreneurs, Product Managers, Content Creators | Marketing Professionals, Content Creators, Business Executives, Entrepreneurs, Educators, Students |
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Firework meters activity so invoices mirror real adoption instead of seat assumptions. Experiments can scale without renegotiating budgets every quarter. Usage-based billing keeps costs aligned with real adoption.
Videos are ready to publish without additional conversion or processing. Available across Web App, API, and Mobile App for consistent adoption.
Web, desktop, and beyond: Firework supports 3 platforms to streamline rollouts. Available across Web App, API, and Mobile App for consistent adoption.
Official API docs and clear auth flows—ideal for custom automations. Automation handles the repetitive work so teams can focus on strategy.
SDKs for Python and JavaScript/TypeScript remove boilerplate and shorten the path to production.
Firework coordinates processes across teams so automation handles repetitive tasks. Automation handles the repetitive work so teams can focus on strategy.
Marketing teams use Firework to create video ads, social content, and promotional materials. Firework gives marketing teams a single view of campaigns, messaging, and performance.
Content Creators rely on Firework to keep content volume high—templates, collaboration, and AI help hit deadlines without extra headcount. Firework gives marketing teams a single view of campaigns, messaging, and performance.
Launch reviews and retrospectives stay organized in one place.
Starter $39/month (up to 10,000 video views), Growth $259/month (up to 50,000 video views), Pro and Enterprise: Contact for Pricing (custom plans, typically for high volumes or advanced integrations)
Usage Model: Pay-as-You-Go — ensuring you only pay for what you actually use.
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